Fees & Charges Benchmarking
Compare your pricing and charging structure across the UK wealth management market
BWC Fees & Charges Benchmarking provides a structured view of how firms across the UK wealth management market price their services.
The analysis covers two distinct areas of the market: wealth management propositions across 101 firms, and execution-only investing across 32 UK propositions.
Depending on your business model, firms can receive the relevant market report providing detailed comparison of published charges, charging structures and competitor positioning.
Detailed comparison of pricing across wealth management and execution-only propositions
UK Wealth Management Charges report covering 101 firms
Execution-Only Pricing & Charges report covering 32 propositions
Full underlying charges data for discretionary management, MPS, financial planning and integrated wealth propositions
What you receive
The service is tailored to the propositions most relevant to your firm. It can include:
Structured competitor and peer-group comparisons
Interactive comparison and modelling tool
Analysis of market pricing trends and charging structures
Compare and model alternative pricing structures
The interactive pricing tool allows firms to compare their current charging structure with selected competitors and test alternative pricing approaches across different client portfolio sizes.
Compare current pricing with selected competitors
Model alternative fee structures and charging tiers
Assess the impact across different portfolio values
Identify where pricing becomes more or less competitive
Test potential changes before implementation
Used alongside the market data and reports, the tool provides a practical way to explore pricing options and understand their competitive impact.
What we benchmark
Discretionary Management
Management fees, minimum investment levels, tiered fee structures, custody and platform charges, dealing costs and other published charges.
Integrated wealth management
Combined advice, investment management, platform, custody and other charges across integrated propositions.
Model portfolio services
Published MPS charges, minimum investments, active and passive pricing structures and adviser-distributed propositions.
Execution-only investing
Platform and account fees, dealing commissions, subscription models, custody charges, FX costs and other transaction charges.
Financial advice
Initial and implementation fees, ongoing advice charges, hourly rates and tiered charging structures.
Pricing structures
Percentage fees, fixed fees, tiered pricing, subscriptions, caps, allowances and other approaches used across the market.
Understand your competitive position
Charges cannot always be compared through a single headline fee. Different firms apply charges at different points in the client journey and combine management, advice, platform, custody, dealing and transaction fees in different ways.
The benchmarking helps firms:
Compare their charging structure with relevant competitors
Understand where individual charges sit relative to the market
Assess the impact of tiered and alternative pricing structures
Identify where pricing may appear particularly high, low or difficult to compare
Understand how competitor propositions present and structure their charges
Support pricing and fair value decisions
The analysis provides an independent evidence base for internal pricing discussions.
Firms can use it to support:
Pricing and proposition reviews
Competitor analysis
Consumer Duty fair value assessments
Modelling of alternative charging structures
UK Wealth Management Charges
Covers published pricing across 101 UK wealth management firms, including direct discretionary management, adviser-distributed DFM, MPS, financial planning and integrated wealth management.
Clients also receive the underlying charges database, enabling further analysis across firms and propositions.
Execution-Only Pricing & Charges
Covers 32 UK retail investing propositions across seven peer groups, including traditional D2C platforms, bank-backed propositions, fixed-fee platforms, active-trader models, app-first propositions and specialist stockbrokers.
Firms with relevant propositions can receive either report or both.
Reports tailored to your proposition
Benchmarking options and pricing
Incudes the relevant market report, comparative charges analysis and interactive comparison tool.
For wealth management propositions, the service also includes access to the underlying charges database.
£6,500 + VAT
See the benchmarking in practice
Contact us to receive an anonymised report example or discuss which areas of the market are most relevant to your firm.